The Upgrade School Marketing Podcast
The Podcast for Busy School Marketers
About Upgrade School Marketing
Join your hosts Matt and Angie, as they connect with experts in all fields, uncovering information that school marketers can put to use now. Our aim is simple, helping you knock your enrollment goals out of the park!
Matt Soule is the Director of Marketing and Communication at Chapel Hill-Chauncy Hall School in Waltham, MA, and also lives on campus with his family. Working at a small day and boarding school, Matt knows well about all the various “hats” we wear in this job, and is focused on tactics that will make an impact.
Angie Ward is the Owner of Enroll Media Group, and spent the last decade helping over 200 nonprofit independent schools, as well as colleges and universities, execute digital ad campaigns that drive enrollment & fundraising. She has a passion for helping school marketers with limited resources, tap into free tools and data to maximize marketing budgets.
Matt Soule
Co-Host, Director of Marketing/Communication at Chapel Hill-Chauncy Hall School
Angie Ward
Co-Host, Owner of Enroll Media Group
New Episodes Bi-Weekly
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Recent Episodes
How to Bring School Storytelling to Life | Emily Cretella
How to Bring School Storytelling to Life | Emily Cretella In this episode, Emily Cretella, founder of Cursive Content, shares her proven framework for helping schools tell stories that actually connect with families. Drawing from nearly 20 years of marketing...
Transforming Admissions Through Alumni Engagement | Nastaran Hakimi & Meg Shannon
Transforming Admissions Through Alumni Engagement | Nastaran Hakimi & Meg Shannon In this episode, Nastaran Hakimi and Meg Shannon from Boston University Academy share how they've built an innovative alumni interviewing program that now handles 150 admissions...
Building Stronger School Teams with the Six Types of Working Genius | Miriam Stein
Building Stronger School Teams with the Six Types of Working Genius In this episode, team strategist Miriam Stein reveals how schools can transform their team dynamics using the Six Types of Working Genius assessment. Drawing from over 20 years of experience working...
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