Connor Gleason | ChatGPT in School Marketing
In this episode of Upgrade School Marketing, we are talking with Connor Gleason, Senior Content Marketing Manager at Finalsite, about how school marketers can harness the power of ChatGPT – the cutting-edge AI language model – to enhance their marketing strategies. We’ll also be discussing potential pitfalls to watch out for when using AI in your marketing campaigns, so you can avoid common mistakes and maximize the benefits of this powerful technology.
Watch Episode on YouTube:
Timestamps for ChatGPT in School Marketing:
01:30 School Marketing conferences
06:30 What is ChatGPT?
08:32 How will it change school marketing
11:40 How will AI co-exist with the current work of a school marketer?
13:47: Using ChatGPT live on the podcast
15:40 Using ChatGPT to write an intro for our podcast
16:15 Using ChatGPT writes lyrics to the Upgrade School Marketing Podcast
18:17 Using ChatGPT to generate blog post ideas for schools
20:20 Areas that AI can be helpful in school marketing
24:30 How will AI change the importance of webpages?
27:45 Thinking of AI as an assistant
28:30 Specific tasks that AI can help with
30:55 Students using ChatGPT
33:00 Limitations and potential dangers of AI
35:50 How school marketers should approach any new technology
37:15 An ChatGPT written closing for the episode
37:40 Where to connect with Conor Gleason
39:05 A+ School: the Walden School camp for their work on LinkedIn
From this Episode
Upgrade School Marketing now on Stitcher, Apple Podcasts, and Spotify
Hosts & Guests
Matt Soule | Chapel Hill-Chauncy Hall School in Waltham, MA
Angie Ward | Enroll Media Group
Connor Gleason (on LinkedIn)
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