All Episodes
Episodes of the Upgrade School Marketing Podcast are posted twice a month. Make sure to subscribe to get access to the newest episodes before everyone else!
Corey Pudhorodsky | Text Messaging in School Marketing
Corey Pudhorodsky Text Messaging in School Marketing Today is all about text messaging in school marketing, to text or not to text? Angie and Matt are joined by Corey Pudhorodsky of Community Brands, who has been helping organizations utilize technology to achieve...
Antony Campitelli | Marketing Schools as a Business
Antony Campitelli Marketing Schools as a Business Schools have lean teams and budgets, which is marketing schools as a business is critical. This means evaluating your technology and processes to ensure that you’re maximizing time and resources, without sacrificing...
James Ramsdell | School Marketing for International Students
James Ramsdell | School Marketing for International Students Marketing for international students can be a tough job for schools, especially in today's landscape. Our guest today on Upgrade is here to help demystify International Student outreach and...
Angela Brown | Getting the Most From Your Niche.com Profile
Angela Brown | Getting the Most From Your Niche.com Profile It's all about Niche.com for school marketers today! Last year, 75 million people used the site to review and compare schools - have you taken the steps to make sure your profile is working for you, and...
Rebecca Kidd | TikTok for Schools
Rebecca Kidd | TikTok for Schools Stop the endless scrolling on your phone for a minute and listen up, because today we are talking all about TikTok for schools with Rebecca Kidd from McCallie School! There are so many questions and differing opinions about how...
Roundtable | HubSpot for School Marketing and Admissions
Roundtable | HubSpot for School Marketing and Admissions In this episode, we are excited to host our first-ever school roundtable to discuss one of the most talked-about topics in school marketing, HubSpot. How do schools use HubSpot as a customer relationship...
Joe Monzo | Creating Videos that Impact School Enrollment
Creating Videos that Impact School Enrollment How do you balance in-house and professional school marketing videos? How can you use Google Ads to determine your most effective videos? How can you start using a micro content strategy to give families a real look...
Brendan Schneider | Where does Inbound fit into a school marketing plan?
Where does Inbound fit into a school marketing plan? From blogs and SEO, to personas and beyond, inbound marketing for schools can get messy and confusing for marketers. Brendan Schneider, of SchneiderB Media talks about how schools can get started leveraging...
Welcome to Upgrade School Marketing with Matt and Angie
Upgrade School Marketing Podcast IntroWelcome to the first episode of the Upgrade School Marketing Podcast, the podcast for busy school marketers! We're excited you're here. In this episode, Matt and Angie outline what to expect from the show, and give a look into...